Published by Lisa Keenan at Saturday, September 01st 2018 02:22:31 AM under Form
Form length does not directly correlate to complexity. Many assume that making forms shorter makes them easier to complete. Though shorter forms might be cheaper to produce initially, if the reduction in content results in user confusion, the cost of resolving completion errors form fillers make as a consequence can significantly outweigh any initial savings. In general forms do need to be as short as possible, but never at the expense of clarity and usability.
Let people know what happens next. Having gone to all the trouble of filling in your form, the least you can do is provide users with information about what happens next. Customer communication is key, and since you have made the form so easy to fill in and return, processing it could also be a breeze!
Customise response boxes to reflect required answers and reduce completion errors. If asking for a persons date of birth, it makes sense to provide a box with the exact number of required digits and an example or guidance note to explain the format that the date should be entered in (DD/MM/YYYY). People from different cultures have different conventions for answering seemingly innocuous questions like this.